Selected Partnerships & Brand Experiences

A curated collection of partnership strategies, negotiated sponsorship platforms, experiential activations, hospitality programs, and integrated campaigns spanning entertainment, sports, culture, luxury, and financial services.

GRAMMY Awards

Gucci × GRAMMY Awards

A Four-Year Luxury Timepiece Partnership infusing GRAMMIUM™ into Gucci's collectible GRAMMY watches.

Partnership StrategyLuxury Brand Integration

View Project

GRAMMY Awards

Uber × GRAMMY Awards

Integrated platform as the Official Rideshare Partner of the GRAMMYs — with the award-winning Play the City AR activation.

Brand ActivationIntegrated Campaigns

View Project

Tony Awards

City National Bank × Tony Awards

Webby-nominated First Impressions Camera capturing winners' first moments off the Tony Awards stage.

Brand ActivationContent & Storytelling

View Project

GRAMMY Awards

Absolut Lime × GRAMMY Awards

Leveraged the cultural influence of the GRAMMY Awards to launch Absolut Lime, the brand's first new flavor innovation in more than four years, through experiential marketing, hospitality, content creation, artist engagement, and consumer participation.

Experiential MarketingProduct Launch

View Project

We Believe vs. Dubs

NBA Lockout Legacy Game × We Believe vs. Dubs

Produced a culturally significant charity basketball event during the historic 2011 NBA Lockout, bringing together athletes, fans, and community partners through a unique sports and entertainment experience.

Event ProductionCommunity Engagement

View Project

GRAMMY Awards

City National Bank × GRAMMY Awards

Premium backstage storytelling and executive hospitality powering City National Bank's GRAMMY partnership.

Partnership StrategyHospitality Programs

View Project

Partner Summits

Recording Academy × Partner Summits

Invitation-only executive retreats designed to strengthen sponsor relationships, drive collaboration, and increase long-term partnership value through luxury hospitality, artist engagement, and strategic networking.

Sponsorship RetentionExecutive Hospitality

View Project

GRAMMY Awards

IBM Watson × GRAMMY Awards

GRAMMY Insights powered by IBM Watson — AI-driven fan engagement and real-time storytelling at Music's Biggest Night.

Brand ActivationInnovation & Technology

View Project

GRAMMY Awards

Mastercard × GRAMMY Awards

Priceless experiences and VIP hospitality programs reinforcing the Mastercard cardholder platform during GRAMMY Week.

Partnership StrategyBrand Integration

View Project

GRAMMY Awards

Delta Air Lines × GRAMMY Awards

Multi-year GRAMMY hospitality and loyalty program rewarding Delta customers with Music's Biggest Night moments.

Integrated CampaignsBrand Activation

View Project

Actor Awards

City National Bank × Actor Awards

Positioning City National Bank at the center of Hollywood's most prestigious celebration of acting talent as the Official Bank of the SAG-AFTRA Actor Awards.

Brand ActivationContent & Storytelling

View Project

Professional Sports Portfolio

City National Bank × Professional Sports Portfolio

Negotiated Official Bank partnerships across the NBA, MLS, and NHL — the Los Angeles Lakers, LA Galaxy, and Vegas Golden Knights — building integrated B2B and B2C sponsorship platforms.

Partnership StrategySponsorship Negotiation

View Project

Venue & Naming Rights Portfolio

City National Bank × Venue & Naming Rights Portfolio

A negotiated portfolio of naming rights and premium hospitality platforms across Oakland Arena, T-Mobile Arena, MGM Grand Garden Arena, the Beacon Theatre, and the Kia Forum.

Naming RightsSponsorship Negotiation

View Project

Vegas Golden Knights

City National Arena × Vegas Golden Knights

Building naming rights for the Vegas Golden Knights training facility, paired with T-Mobile Arena assets to create a year-round NHL brand platform in Las Vegas.

Naming RightsBrand Activation

View Project