Signature Brand Activations

A curated collection of strategic partnerships, sponsorship activations, experiential campaigns, and integrated marketing initiatives that delivered measurable business impact across entertainment, sports, culture, luxury, and financial services.

GRAMMY Awards

Gucci × GRAMMY Awards

An eight-year luxury timepiece partnership infusing GRAMMIUM™ into Gucci's collectible GRAMMY watches.

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GRAMMY Awards

Uber × GRAMMY Awards

Integrated platform as the Official Rideshare Partner of the GRAMMYs — with the award-winning Play the City AR activation.

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Tony Awards

City National Bank × Tony Awards

Webby-nominated First Impressions Camera capturing winners' first moments off the Tony Awards stage.

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GRAMMY Awards

Absolut Lime × GRAMMY Awards

Leveraged the cultural influence of the GRAMMY Awards to launch Absolut Lime, the brand's first new flavor innovation in more than four years, through experiential marketing, hospitality, content creation, artist engagement, and consumer participation.

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We Believe vs. Dubs

NBA Lockout Legacy Game × We Believe vs. Dubs

Produced a culturally significant charity basketball event during the historic 2011 NBA Lockout, bringing together athletes, fans, and community partners through a unique sports and entertainment experience.

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GRAMMY Awards

City National Bank × GRAMMY Awards

Premium backstage storytelling and executive hospitality powering City National Bank's GRAMMY partnership.

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Partner Summits

Recording Academy × Partner Summits

Invitation-only executive retreats designed to strengthen sponsor relationships, drive collaboration, and increase long-term partnership value through luxury hospitality, artist engagement, and strategic networking.

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GRAMMY Awards

IBM Watson × GRAMMY Awards

GRAMMY Insights powered by IBM Watson — AI-driven fan engagement and real-time storytelling at Music's Biggest Night.

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GRAMMY Awards

Mastercard × GRAMMY Awards

Priceless experiences and VIP hospitality programs reinforcing the Mastercard cardholder platform during GRAMMY Week.

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GRAMMY Awards

Delta Air Lines × GRAMMY Awards

Multi-year GRAMMY hospitality and loyalty program rewarding Delta customers with Music's Biggest Night moments.

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Actor Awards

City National Bank × Actor Awards

Positioning City National Bank at the center of Hollywood's most prestigious celebration of acting talent as the Official Bank of the SAG-AFTRA Actor Awards.

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